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Episodes
Monday Oct 18, 2021
Do More Deals with Better Marketing with Daniel Barrett, Part 1
Monday Oct 18, 2021
Monday Oct 18, 2021
Dan Barrett is the founder and Head Nerd at AdWords Nerds. His unique approach to finding motivated sellers – combining online marketing best practices with rapid data collection and intense focus – helped dozens of clients grow their investment businesses while spending less time on their marketing. Today, Dan’s focus is on research and development – finding the next big online marketing channel for investors. He also runs the REI Lead Gen Mastermind, a high-level coaching program that teaches investors the skills they need to market online.
[00:01 - 05:03] Opening Segment
- Get to know Daniel Barrett
- Dan talks about AdWords Nerds
- Why Dan likes to focus on real estate and RE investors
[05:04 - 11:31] The Advertising Market Today
- What is pay-per-click advertising?
- Changes in the real estate advertising market
- Dan shares his experience in advertising
- The Breakthrough Advertising Book
[11:32 - 20:43] Marketing for Real Estate Investors
- All you have to do as a seller
- “Here is why you should choose me!”
- Being different and offering unique but relatable services
- We’re in a Different Market and Here’s What You Have to Know
[20:44 - 32:50] Facebook and Google Advertising
- Quick break for our sponsors
- Groundfloor offers short-term, high-yield real estate debt investments to the general public. Check www.passivewealthstrategy.com/groundfloor/ to get started.
- The changes with Facebook, Google, and iOS advertising
- “Nobody knows where this is going right now.”
- Facebook versus Google
- If you don’t pay for the website, you’re the product
Resources Mentioned:
Tweetable Quotes:
“Know the industry you’re in. Know the market that you’re in.” - Daniel Barrett
“Relationships with clients to sellers change over time depending on how saturated or unsaturated your market is.” - Daniel Barrett
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Connect with Daniel Barrett through LinkedIn. Visit their website https://adwordsnerds.com/ and listen to his podcast REI Marketing Nerds.
Invest passively in multiple commercial real estate assets such as apartments, self storage, medical facilities, hotels and more through https://www.passivewealthstrategy.com/crowdstreet/
Participate directly in real estate investment loans on a fractional basis. Go to www.passivewealthstrategy.com/groundfloor/ and get ready to invest on your own terms.
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